15 Website Promotion Tips

Promoting your website is an easy way to generate targeted traffic to your site. Here are 15 simple tips for anyone that wants to promote their site.

  1. Make sure to include your website address wherever possible: business cards, invoices, letterheads, e-mail signatures, stationery. But don’t include the http:// portion of the URL.
  2. Use an email address from your websites domain name rather than your ISPs or a free email provider like Gmail, Hotmail, Yahoo mail etc …
  3. Publish and email out a weekly, monthly or quarterly newsletter, ensuring that your website address is plainly visible.
  4. Offer a special offers section on your website, which frequently updates with new deals.
  5. Create a catchy classified advert in newspapers and journals with a link to your website where the customer can obtain more information.
  6. Become active in relevant forums, help sites, mailing lists and newsgroups and put your website address as part of your signature/profile.
  7. Provide a prominent link or image for visitors to bookmark your website.
  8. Write relevant expert articles for your website and distribute them to sites like delicious, digg, stumbleupon, reddit.
  9. Ensure your business has a Facebook and Twitter page (with a link pointing to your website) and update it frequently with news and offers.
  10. Submit expert articles to article directories allowing them to use it for free providing they provide a link back to your website.
  11. Ensure your website is free from errors, that all links work as expected and that it displays and works correctly with the majority of web browsers.
  12. Network throughout your area to bring people to your website.
  13. When your website is launched or updated, send a press release to the your customers, clients, friends and the media.
  14. Ensure your website is optimised for the search engines.
  15. Submit your website to the major search engines and ensure you have a sitemap.

If you would like some assistance promoting or optimising your website, then please contact me.